RAF Water Campaign

RAF Water Campaign

We developed this video for our client Sheikh Thani bin Abdullah Foundation for Humanitarian Services (RAF), which was part of their wider campaign that encourages people to donate to those in need of water. Through this video, we highlight the far distance families in Africa have to travel to find rivers where they can collect water for them and their families to drink, even when unhygienic to do so. The aim of the video is to urge those comfortably drinking clean water to donate to others who are less fortunate and don’t have access to it.