PassTo – Fintech App Launch Animation Video

PassTo is a fast, user-friendly mobile app that allows users to sign up and transfer money globally in under 2 minutes. As part of the app’s launching campaign, the client approached us to create a dynamic and engaging 2D animation video that would capture attention, highlight the app’s features, and encourage downloads among the target audience.

The video takes a humorous jab at the traditional banking experience—slow processes, high fees, and paperwork—while cleverly introducing PassTo’s unique selling points, including speed, simplicity, and global accessibility. Using relatable characters, fluid motion graphics, and a story-driven approach, we enabled viewers to visualize and connect with the seamless experience the app offers.

This project showcases our expertise in fintech animation, product launch videos, and mobile app explainer content, blending entertainment with utility to drive awareness, interest, and conversions.